ESPN Allows Panelists To Speak Their Mind NBPA's Roberts: Meeting Players A Priority Harman Announces NBA Sponsorship Deal Atlanta Mayor Vows City Won't Lose Hawks "MNF" Overnight Down Despite Late Win ESPN.com Set To Unveil Site Redesign NFL Week 2 Sunday Overnight Ratings Knicks' James Dolan Puts Knicks On Backburner Bulls Open Downtown Practice Facility Hawks' Koonin Pens Apology Letter
Upcoming Conferences and Events
SBD/18/Sponsorships Advertising Marketing
Published January 18, 1995
A sidebar report in this week's issue of NEWSWEEK notes the new fashion among college basketball players: cut-off sleeveless T-shirts under their uniform jerseys (NEWSWEEK, 1/23 issue)....Lee Liu & Tong Advertising & Marketing has been retained as exclusive marketing agent for the 43rd World Table Tennis Championships to be held in China. This marks the first world title match in China in more than 30 years. As exclusive agent, Lee Liu & Tong retains worldwide marketing rights and the terrestrial China rights for broadcasting. ESPN will cover the event in 86 countries (Lapin East/West).....Porsche has signed Mario Andretti to its lineup to drive for the Porsche factory team in the '95 edition of the IMSA Rolex 24 at Daytona sports car endurance race on February 4-5 (Porsche)....At the opening meeting of the HealthSouth Sports Medicine Council, Bo Jackson will help kick off a program designed to help kids prevent injuries while playing sports (HealthSouth).... Two new Reebok TV ads that will debut on NBC's Sunday NBA broadcast will feature Shaquille O'Neal playing every position on two basketball teams (USA TODAY, 1/18).