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ENTERTAINING CLIENTS? TRY ATLANTA'S PATRON PLAN
Published January 17, 1995
According to ACOG, "research has shown an insatiable demand for the Olympics among corporations looking to entertain preferred clients." If the research is correct, the upcoming Olympic Games in Atlanta could generate an estimated $30M with their proposed "patron ticket program." The program, which is modeled from the 1984 L.A. Games, costs "$50,000 for at least two choice tickets for each day of the Games, including the opening and closing ceremonies." ACOG "expects the effort" to be larger than that of the 1984 Games, where a total of 684 patrons bought packages for $25,000 each (Melissa Turner, ATLANTA CONSTITUTION, 1/14).