What's In A Name? NikeTown in S.F. to undergo renovation, will be rebranded as NikeSF.
Heading To The Plate Verlander's "Fastball Flakes" one of PBL Sports' most successful products.
Red & Gold Anniversary Chiefs unveil details of the team's 50th anniversary celebration in K.C.
Sign And Drive Columbus Crew to erect 100-foot-tall LED sign next to interstate, stadium.
ROUNDTABLE: Marketers discuss how they're trying to reach Olympic audiences.
CASHING IN: ACC's renegotiation with ESPN results in $3.6 billion over 15 years.
SAILS, MARKETING: How Larry Ellison revamped America's Cup for greater exposure, revenue.
WNBA, INTERRUPTED: League planning month of clinics, camps, promotions while Olympics play out.
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