Paul: I'll Sit Out If Sterling Still In Control Shelly Sterling Reps Seek Appeal-Proof Ruling Sterling Files Another Suit To Block Sale Sterling, Ballmer Meet About Clippers Sale Thunder Will Not Wear Tag Honoring '79 Sonics NBA Summer League Sees Record Attendance Carmelo Gets Into Venture-Capital Industry NBA To Debut Jerseys With First Names For Xmas Westbrook Launches Fashion Line With Barneys Bucks Reveal List Of Local Minority Investors
Upcoming Conferences and Events
SBD/10/Sponsorships Advertising Marketing
NEGATIVE REACTION TO THE CAVALIERS NEW UNIFORMS
Published January 10, 1995
Jim Kahler, head of marketing and sales for the Cavaliers, "knows exactly how the fans and national media feel about the new uniforms the Cavs are wearing this season": "I know some people hate them. But I also understand people are resistant to change. It's human nature." Kahler, however, is "preaching patience." Because even if the team decided to change their logo and color scheme, they would have to wait until the '96-97 season. The NBA requires a 2-year lead time for uniform and color alterations (Bart Hubbach, THE SPORTING NEWS, 1/9 issue).