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BASEBALL GIANTS CONSIDER PANTHER PLAN TO FINANCE NEW STADIUM
Published October 20, 1994
The S.F. Giants, eager to build a new stadium, are considering a seat-licensing strategy similar to that employed by the Carolina Panthers in which season-ticket holders can purchase the long-term rights to their seats, which can then be sold or kept in the family for generations. In order to finance a $220M football facility, the Panthers sold permanent seat licenses for as much as $5,400. Without endorsing the Charlotte plan, Giants Senior VP Pat Gallagher said the team probably would have to similarly finance a new stadium: "We're going to have to be very creative. We'll have to come up with a business solution as opposed to a political solution. ... Our long-term plan is that the fans deserve, at some point, to look forward to a new ballpark" (Michael Martinez, SAN JOSE MERCURY NEWS, 10/20).