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MARKETING NOTES

     On yesterday's "Wall Street Journal Report," Ian Hunter
examined television affiliate changes.  One unidentified woman on
the street said, "Right now I am totally confused when looking
for football games."  Betsy Frank, Saatchi & Saatchi Advertising:
"Our concern is that viewers are going to have a tougher time
finding their shows and that ratings are going to fall off and
that the time that we buy from those shows will not deliver the
way we expected it to deliver for our clients" ("Wall Street
Journal Report," PBS, 10/16).....ESPN has awarded a year of free
college tuition, room, and board to Cory Clouse, an engineering
student from Cleveland, for making a halfcourt shot Friday night
during "Midnight Madness" activities at the University of
Cincinnati (ESPN, 10/15)....The American Stock Exchange has begun
trading IPO shares of The Sports Club Company, a Santa Monica-
based developer and operator of sports and fitness clubs.  The
company is co-developing the new Reebok Sports Club/NY with
Reebok International (American Stock Exchange)....The World
Hockey Summit will be held in Boston July 6-8, 1995.  The Summit
will feature seminars on the business of hockey, state of the
sport, playing the game, and a trade exposition and career
seminar.  For info contact World Hockey Summit c/o USA Hockey, 1-
800-566-3288 (BOSTON GLOBE, 10/16).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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