USSA Signs Deal With Lagunitas To Replace A-B Music Festival Helping Tix Sales For MIS Cup Race A-B Selects WME-IMG For Experiential Marketing A-B Extends Deals With U.S. Soccer, El Tri Mike Sundet Leaving A-B For Momentum A-B Super Bowl Push Looks To Social Media Bud Light Rolls Out Broncos-Themed Ad Bud Sticking With Clydesdales For Super Bowl Bud Light Announces Super Bowl Hospitality Plans Sprint, A-B Create Interactive Beer Tap Handles
SBD/30/Sponsorships Advertising Marketing
Published September 30, 1994
Citing "pockmarked putting greens," many country clubs are considering banning metal spikes. But golfers and golf-shoe makers aren't happy. Still, McNeil Engineering, one spiked and cleated shoe maker in MA, "is rushing more turf-friendly shoes to market" (WALL STREET JOURNAL, 9/30).... Ronald McDonald Children's Charities announced it is dropping the Michael Jordan/RMCC Classic, held in Chicago the past two summers, because Jordan's baseball commitment will not allow him to participate (CHICAGO SUN-TIMES, 9/30)....Anheuser-Busch begin distribution Monday of its first "red beer," Red Wolf Lager (N.Y. TIMES, 9/30).