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NIKE HELPS NBA PLAYERS (AND NFL TEAMS?) BEND LEAGUE RULES

     AIRFARE AND EXPENSES COVERED:  Nike is sending Anfernee
Hardaway, Alonzo Mourning and three other players to the Far East
to play in exhibition games that are not approved by the NBA.
Jason Kidd is joining the squad for its last stop in Japan.
Jerome Kersey said he was being fined $20,000 by his team for
going on the trip.  Nike spokesperson Keith Peters declined to
say if any other players were being penalized, but that the
company would pick up the tab for any fines received (AP/SALT
LAKE TRIBUNE, 9/17).
     SWEETENING THE POT FOR DEION?  During Fox's "NFL Sunday,"
discussions of Deion Sanders' 49ers contract, Howie Long said
Sanders "is going to make a mountain of money off the field":
"Nike, it is rumored, will be paying him an additional $2 to $3
million because he is playing with the 49ers versus the small
market Atlanta Falcons" ("NFL Sunday," Fox, 9/18).  Tom Friend
notes Nike reportedly "kicked in over" $1M to Sanders for signing
with a big-market team (N.Y. TIMES, 9/19).

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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