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Closing Bell

Spalding Names Chris Paul Endorser, Outlines Digital Campaign

Spalding today named Clippers G Chris Paul an endorser and announced that he will be part of the brand's "Honor The Game" digital marketing campaign. "Honor The Game," which celebrates the 125th anniversary of the game of basketball, goes live next week and will include activation via Slam, ABC digital networks and other partners. Paul will be featured in "Honor The Game" and future marketing initiatives, appearing in digital, print and in-store materials. Other Spalding NBA endorsers include Raptors G DeMar DeRozan and Trail Blazers G Damian Lillard (Spalding).

SBJ Morning Buzzcast: May 6, 2024

Takeaways from a big sports weekend including The Kentucky Derby and F1's Miami Grand Prix; Caitlin Clark's WNBA preseason debut; a new RSN set to form in Chicago.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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