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Brewers Extend Corporate Deal With Convenience Store Kwik Trip

The Brewers on Friday announced a multiyear extension of their corporate partnership with convenience store Kwik Trip. The two originally partnered in '11. Elements of the new deal include sponsorship of mascot Bernie Brewer's slide, Kwik Trip branding on Bernie's Dugout and landing area, and an opportunity for Kwik Trip to run contests featuring "Bernie's Slide Experience." Additionally, a "Kwik Trip to the Mound" scoreboard feature will occur during trips to the mound by managers and players. Kwik Trip will be featured digitally on Brewers.com and the team's social media channels (Brewers).

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

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SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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