Menu
Closing Bell

NBA All-Star Game Viewership Up Across Turner Sports Networks

Turner Sports drew a combined 7.6 million viewers last night for the NBA All-Star Game on TNT and TBS, which simulcast the event. That number is up 6% from 7.2 million viewers for last year's game, which aired head-to-head with SNL's 40th anniversary special on NBC. Last night's audience figure also marks a slight increase from '14, when the game drew 7.5 million viewers. Last night's game peaked with 8.7 million viewers between 8:45-9:00pm ET and projects to be the most-viewed program in primetime on cable. Viewership figures do not include the Toronto market, as it is not Nielsen rated. 

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Closing-Bell/2016/02/15/NBA-ASG-Viewership.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Closing-Bell/2016/02/15/NBA-ASG-Viewership.aspx

CLOSE