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Closing Bell

Univ. Of Nebraska-Omaha Lands Arena Naming-Rights Sponsor

The Univ. of Nebraska-Omaha today unveiled Baxter Auto as the naming-rights sponsor for the school's new $82M arena, which is "nearing completion." The auto dealer is set to pay $400,000 annually over 10 years "for the right to have its name on the 7,500-seat arena that's set to open in the fall." The facility will house hockey, men's and women's basketball and women's volleyball. UNO officials said that the naming rights are a "key part of the financing for the arena, which will need to to turn an operational profit to pay off" more than $50M in bonds (OMAHA.com, 6/3).

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