The Browns Friday made official the partnership that makes University Hospitals in Cleveland the team's official health care provider for the next 10 years (Browns).
Six members of the '85 Bears who participated in the iconic Super Bowl Shuffle video, filed a lawsuit Friday alleging, among other things, that they own their identities, images, names, likenesses, voices and performances from the music video (Tamari Law Group).
Asics has launched a year-long campaign that highlights the brand's "Better Your Best" tagline. The campaign contains a mix of TV and print ads, digital brand films and POS activation. 180 Amsterdam designed and developed the campaign (Asics).
The Dodgers Friday launched their "Live. Breathe. Blue." advertising, marketing and digital campaign, which includes print, digital, TV, radio and out-of-home components (Dodgers).
Auburn Dir of Golf Operations and former pro golfer Danielle Downey died Thursday night in a single-car accident. Downey lost control of the car, which "overturned several times" (AP, 1/31).
