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Big Box Office Numbers Expected For UFC 157 At Honda Center
Published February 22, 2013
UFC President Dana White said that as of Thursday night, Saturday's UFC 157 headlined by Ronda Rousey-Liz Carmouche was "close to a sellout" at Honda Center and "would generate more box-office revenue than when the UFC visited the same venue in November 2011 with the heavyweight title on the line." UFC officials added there is "significantly more" media interest than a typical card, with coverage from Rolling Stone, CNN and Forbes, among others. White said no fighter in UFC history "has had more attention" than Rousey (USA TODAY, 2/22).
The CP notes, "What the event means for the long-term viability of women competing in the UFC remains to be seen." The promotion has already signed "four more athletes to help jumpstart the division, and two of them – Miesha Tate and Cat Zingano – are scheduled to meet in April." But "what comes next won't be known until after Saturday night" (CP, 2/21).
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The CP notes, "What the event means for the long-term viability of women competing in the UFC remains to be seen." The promotion has already signed "four more athletes to help jumpstart the division, and two of them – Miesha Tate and Cat Zingano – are scheduled to meet in April." But "what comes next won't be known until after Saturday night" (CP, 2/21).
