Buzzer Beaters....

The UFC Friday announced that it has reached a deal with broadcaster Jon Anik, who will serve as a commentator and on-air talent for the MMA promotion. Anik has worked at ESPN for nearly six years. He will handle play-by-play duties for upcoming UFC events to air on FX and Fuel TV (UFC).

NASCAR.com Friday announced the launch of "NASCAR.com Live," a new app available on Google TV. The app is the first racing app for Google TV and features HD video-on-demand clips, driver profiles, standings and schedules for the Sprint Cup, Nationwide and Camping World Truck series (NASCAR/Turner).

Nike on Friday was set to virally debut a new spot centered on its "Basketball Never Stops" campaign that featured Thunder F Kevin Durant. The spot was slated to make its TV debut Sunday during NBC's "SNF" (NEWSOK.com, 10/27).