| | The Daily Insider
Afternoon News & Headlines
Wednesday, May 28, 2003
4:00pm ET | |
| |
| • | NHL Inks Three-Year Marketing & Distribution Deal With Warner Home Video |
| • | MLS Today Agrees To Air Four Matches In High-Def At Select REG Theaters |
| • | Uniroyal Tire Today Re-Signs Julie Foudy As National Youth Spokesperson |
| • | Major Broadcasting Cable Network To Be Official SWAC Cable Carrier |
| • | Greater Miami Convention & Visitors Bureau Signs IMG As Marketing Agency |
| • | Buzzer Beaters/A Lighter Buzz/Channel Surfing/In Other News/The Daily Stat |
WARNER HOME VIDEO ACQUIRESSALES RIGHTS TO NHL TITLES
TheNHL and Warner Home Video today announced a three-year partnership for theglobal marketing and distribution of NHL DVD and video titles, includingexclusive retail, direct and premium sales rights. The partnership will launch with the release of ‘03 Stanley CupChampionship title, followed by Stanley Cup releases in ’04-06. A minimum of three new titles per year willbe produced (THE DAILY).
MLS TO AIR FOUR HIGH-DEFMATCHES AT SELECT REG THEATERS
MLSand Regal CineMedia today formally announced that they have agreed to presentfour live Wednesday night MLS matches via high definition in select RegalEntertainment Group (REG) theaters in four markets – N.Y., L.A., Chicago andDenver. League broadcast partner HDNetwill produce the following matches, which will also be shown on HDNet (THEDAILY):
| Date | Match-Up | Time |
| June 11 | United-Rapids | 9:30pm ET |
| June 18 | Earthquakes-Galaxy | 10:30pm ET |
| July 9 | Rapids-Galaxy | 10:30pm ET |
| July 30 | Crew-Galaxy | 10:30pm ET |
TheSPORTSBUSINESS JOURNAL reports that MLS and Regal CineMedia “will share therevenue, and both parties will work to promote the event.” AEG is the investor-operator of six MLSfranchises, as well as the majority shareholder of REG (SPORTSBUSINESSJOURNAL, 5/26 issue).
FOUDY TO CONTINUE AS SPOKESPERSON FOR TOPSOCCER INITIATIVE
UniroyalTire today announced that it has re-signed WUSA Spirit MF Julie Foudy asthe national spokesperson for the company’s youth soccer initiatives, includingTOPSoccer, a joint national outreach program with U.S. Youth Soccer fordisabled children. It is Foudy’s fourthconsecutive year in the role. Inaddition, Uniroyal announced that it will donate $500 for every minute Foudyplays and $50,000 for every goal she scores in the upcoming Women’s World Cupto youth soccer programs (THE DAILY).
MBC TO CARRY 25 SWAC FOOTBALL AND BASKETBALL GAMES
MajorBroadcasting Cable Network (MBC) today announced an exclusive five-year sportscoverage agreement with the Southwestern Athletic Conference (SWAC), making itthe official cable carrier for all SWAC games. Under the deal, MBC will air a total of 25 SWAC football and basketballgames during the ’03-04 seasons. MBCVice Chairs Evander Holyfield and Cecil Fielder were present forthe announcement (THE DAILY).
BUZZER BEATERS
SportingNews this week features Angels SS David Eckstein on the cover, andexamines “The Secret World Of Big League Bats.”
SportsIllustrated this week features Yankees P Roger Clemens on the cover,under the header, “The Rocket. … Roger Clemens And The Quest For 300.”
ESPNMagazine this week features Nets F Kenyon Martin on the cover, under theheader, “Reading The Mind Of A Champion.”
| | |
| Sporting News | Sports Illustrated |
DanMarino has signed a three-year deal torepresent Las Olas River House, a 42-story, 287-unit condominium complex in Ft.Lauderdale. Marino, who is alsopurchasing a home in the development, will be featured in print ads and atspecial appearances. Terms of the dealwere not disclosed (THE DAILY).
ThePORTLAND BUSINESS JOURNAL reports that Nike Senior Advertising Manager JohnLewis “has left the company to join Global Brand Marketing Inc., owner ofPony International and Dry-shoD.” Lewiswill be responsible “for overseeing all aspects of its global marketing andadvertising operations” (BIZJOURNALS.com,5/28).
TheST. LOUIS BUSINESS JOURNAL reports that CA-based Jacobs Engineering Group’s St.Louis office “has been selected to provide the project control system” for theMLB Cardinals’ new ballpark. Terms werenot disclosed (BIZJOURNALS.com,5/28).
ANational Sporting Goods Association study shows that retail sales of sportinggoods in ’03 are expected to grow to $46.8B, up 2% from $45.8B a year ago (THEDAILY).
TheAP reports that the Davis Cup match between Lebanon and Hong Kong that wasrescheduled because of SARS will be played in Sri Lanka June 20-22 (AP,5/28).
A LIGHTER BUZZ
As proof that winter sports draw a unique audience, a poll onPowder magazine’s Web site asks, “Whichpro skier would you most like to sleep with?” Kristi Leskinen leads the way with 28% of the 1,116 total votesto date (THE DAILY).
CHANNELSURFING
FSN’s“54321” will feature surfer SarahGerhardt at 5:30pm ET.
WNBAPresident Val Ackerman and formerLiberty F Sue Wicks will be on MSG’s“Angles” at 6:00pm ET.
ESPNwill air Red Sox-Yankees at 7:00pmET.
ESPN2will air D’Backs-Giants at 10:00pmET.
ESPNClassic’s “SportsCentury” will profile the year 1986 at 7:00pm ET and JimBrown at 8:00pm ET.
YESNetwork will premiere “The Rivalry ThatRuth Built” at 10:30pm ET.
D’BacksP Curt Schilling, Trail Blazers G Damon Stoudamire, Mt. Everest climber Pete Athans and actress Kellita Smith are scheduled to appearon FSN’s “BDSSP.”
SpeedChannel will air a special on Robby Gordon’s Indy 500/Coca-Cola 600 doubleat 8:00pm ET.
A&E’s“Biography” will profile Mary KayLetourneau at 8:00pm ET.
E!’s“True Hollywood Story” will profile JustineBateman at 8:00pm ET.
TheHistory Channel will air “ModernMarvels: Drive-Thru” at 7:00pm ET.
HEADLINERS
Hereare tonight’s headline guests on the following talk shows:
| “Late Show” | Michael Douglas (r) |
| “The Tonight Show” | Rosie O’Donnell (r) |
| “The Late Late Show” | Kirk Douglas (r) |
| “Late Night” | LL Cool J (r) |
| “Jimmy Kimmel Live” | Ashton Kutcher (r) |
TODAY’S ARTICLES OF INTEREST
TheMinneapolis STAR TRIBUNE’s Jay Weiner writes, “Nine months after [MLB’s CBA wassigned], a question still looms in Minnesota: Has the game gotten its financial housein order? Baseball analysts agreethere is a noticeable drift … toward conditions that could make the Twins andother mid- and small-market teams more competitive on and off the field in thecoming years” (Minneapolis STAR TRIBUNE).
ThePHILADELPHIA INQUIRER’s Larry Eichel writes, “Hockey’s right to be considered inthe same breath with football, basketball and baseball seems increasinglytenuous. This season, the game sufferedfrom a scarcity of marketable new stars and the early ouster from the playoffsof marquee clubs such as Detroit and Colorado. … Now come the Stanley CupFinals matching two teams … that usually don’t even get top billing in theirown markets” (PHILADELPHIA INQUIRER).
SeeThe Daily Insider’s Articles ofInterest section for more sports business-related links.
TODAY’S TEASER…
Mindbenders: What five-letter wordtyped in all capital letters can be read the same upside down?
IN OTHERNEWS……
TheGreater Miami Convention & Visitors Bureau has signed IMG as its first-everexclusive marketing agency. IMGcurrently owns the Nasdaq-100 Open tennis tournament, played annually in Miami(THE DAILY).
BROADCASTING& CABLE reports that Bravo “is prepping its own reality show billed as TV'sfirst gay dating show.” The six-episodeshow, “Boy Meets Boy,” will feature a gay man “choosing between 15 suitors withthe help of his best girlfriend. Thetwist: Some of the potential mates are actually straight” (BROADCASTINGCABLE.com,5/28).
THE DAILY STAT: N.Y. TIMES BESTSELLING NONFICTION
Thefollowing presents best selling nonfiction books for the week ending May 17 (NYTIMES.com,5/28).
| THIS
WEEK | HARDCOVER NONFICTION |
| 1) | AN UNFINISHED LIFE, Robert Dallek (Little, Brown) |
| 2) | LEAP OF FAITH, Queen Noor (Miramax) |
| 3) | DERELICTION OF DUTY, Robert (Buzz) Patterson (Regnery) |
| 4) | A PATRIOT'S HANDBOOK, selected by Caroline Kennedy (Hyperion) |
| 5) | KRAKATOA, Simon Winchester (HarperCollins) |
| 6) | WHAT SHOULD I DO WITH MY LIFE?, Po Bronson (Random House) |
| 7) | MONEYBALL, Michael Lewis (Norton) |
| 8) | STUPID WHITE MEN, Michael Moore (ReganBooks/HarperCollins) |
| 9) | OPEN, John Feinstein (Little, Brown) |
| 10) | A SHORT HISTORY OF EVERYTHING, Bill Bryson (Broadway) |
…TODAY’SANSWER
SWIMS
If you have any questions,comments or suggestions, please let us know at:
dailyinsider@sportsbusinessdaily.com
The Closing Bell providesan afternoon recap of the latest news and headlines each Monday through Fridayat approximately 4:00pm ET. If you would like to sign up for an e-mail alert tothe Closing Bell, go to MyAccount and personalize your e-mail alert options.
