Menu
Franchises

Sue Bird joins ownership group for Storm

Bird is just the third former player to join a WNBA team’s ownership group after Lisa Leslie (Sparks) and Renee Montgomery (Dream)Getty Images
Former WNBAer Sue Bird has joined the Storm’s ownership group Force 10 Hoops, which includes Lisa Brummel, Ginny Gilder and Dawn Trudeau -- a move that "many had speculated" since her retirement in 2022. Terms of the deal were not disclosed. Bird is just the third former player to join a WNBA team’s ownership group following former Sparks F Lisa Leslie and Dream G Renee Montgomery. Two years ago, Bird became a minority investor in the NWSL’s NJ/NY Gotham FC. Bird was "surprisingly" not among the 15 investors who bought a stake in the Storm last year during a sale, which reportedly raised at least $21M and "helped finance" the construction of the team's practice facility and HQ that opened last week (SEATTLE TIMES, 4/24).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Articles/2024/04/25/sue-bird-joins-seattle-storm-ownership

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Articles/2024/04/25/sue-bird-joins-seattle-storm-ownership

CLOSE