USL club Louisville City FC yesterday "announced a two-year extension to the presenting partnership with GE Appliances through to at least the end" of the '19 season. In Louisville, Shea Van Hoy notes the GE Appliances logo will "continue to feature prominently on the front" of all Louisville City jerseys and replica shirts "through the next two years." Louisville City will "continue to don all-purple home kits with the white GE Appliances logo." The updated away strip "features a white-and-gold hoop design with gold shorts and gold trim, with a black GE Appliances logo spanning across the front" (BIZJOURNALS.com, 3/7).
DOLL FACE: ESPNW.com's Shana Renee noted Gold Medal-winning U.S. snowboarder Chloe Kim is "one of the latest athletes to be honored with her own Shero Barbie doll," which is being announced in honor of Int'l Women's Day tomorrow. Kim said, "I'm so honored to be considered a role model and want girls to know that they can be athletic and girly at the same time!" Each doll will "come with educational information about the contributions each woman made to society and their respective fields" (ESPNW.com, 3/6). Barbie is “launching 14 dolls in the likeness of modern-day role models,” including Kim and golfer Lorena Ochoa (NYDAILYNEWS.com, 3/6)
SPRING CLEANING: The South Korean women's curling team, dubbed the “Garlic Girls” after their garlic-farming hometown, have "become the faces of LG Electronics’ new cordless vacuum cleaners." The women will represent the company's "CordZero" vacuum cleaners and its other home appliances. The move comes after the team won the Silver Medal at the Pyeongchang Games. LG said it would "sponsor the team over the next four years" until it competes in the Beijing Games (REUTERS.com, 3/7).
