Danielle Cantor Jeweler, Executive Vice President and Partner of F.A.M.E., is an NBPA Certified Agent, representing current and retired NBA talent. Together with partner David Falk, Danielle negotiates multi-million-dollar basketball contracts for a number of NBA players.  Jeweler has also negotiated a myriad of national and international endorsement deals for the company’s basketball clients.  As the Vice President of Marketing for the company most well-known for its creative marketing partnerships, Jeweler is instrumental in leading market research, creating proposals, facilitating negotiations and the implementing/executing these renown athlete-endorsement partnerships.

Prior to David Falk’s re-launch of F.A.M.E. in 2007, Jeweler formerly served the same role for SFX Basketball and for the Talent Marketing Group for SFX Sports.  During her tenure at SFX, Cantor facilitated many of the marketing partnerships and various athlete activation/campaigns for basketball clients represented by agents in SFX’s Washington D.C., Los Angeles, Florida, New York, and Belgrade offices’ and, eventually, oversaw marketing efforts for all SFX NBA clients.

Helping with the transition from college to the NBA, Jeweler oversees all preparation efforts for the NBA Draft, team workouts, media training, as well as the physical move to a new city for each client.  Danielle deals with the NBA team General Managers and Front Office Staff to help prepare for client contract negotiations and she is an integral part of the entire process—both in Free Agency, and in Rookie Contracts (NBA Draft Preparation).

Together with David Falk, Danielle teaches a weekly class in Management and Entrepreneurship at the National Law Center of George Washington University.  Jeweler is a member of the Leadership Council for PeacePlayers, International, an organization using the power of sport to unite, educate and inspire young people to create a more peaceful world. We offer sport programming, peace education, and leadership development to those living in communities in conflict. She has also served on the Board of Advisors for Most Valuable Kids, the Roy Hibbert Foundation, and Little Smiles. 

A native Washingtonian, Jeweler graduated from the University of Pennsylvania in the Annenberg School for Communications and from The Wharton School for Business. Danielle is a competitive youth girls soccer coach and played Division 1 soccer, herself, in high school (WAGS and ODP as well as receiving All-Metropolitan First Team Honors) and at UPenn. 

Professionally, she is known as Danielle Cantor, but by marriage—Jeweler.  She lives in Potomac, Maryland with her husband, Aaron and their two daughters Jordyn and Ella.