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Volume 27 No. 7
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Clemson To Install New Video Board At Memorial That's 4X Bigger

Clemson has approved the installation of a new video board at Memorial Stadium that is approximately four times bigger than its current screen, an upgrade set to "deliver more than a bigger and brighter picture," according to Manie Robinson of the GREENVILLE NEWS. School administrators "expect it to enhance the overall fan experience and sustain steady revenue stream." The athletic department last upgraded the east end zone video board in '12 with a 1,625-square-foot screen. Clemson Deputy AD Graham Neff said, "The board we have now is approaching a decade, so it's kind of time with technology improvement and size." Currently, Clemson can either "display one large image across the entire screen, for replays or hype videos, or it can divide the screen into multiple sections to display live video, statistics, scores and announcements simultaneously." So, the additional screen space will allow Clemson and its multimedia marketing partner, JMI Sports, to "display multiple advertisements during games without infringing on the viewing experience" (GREENVILLE NEWS, 11/15).

BIGGER THE BETTER: In Indiana, Mike Carmin notes the new $10M video board coming to Purdue's Ross-Ade Stadium next season will be "one of the largest in the country for college football" -- 56-feet, 9-inches high and 150-feet, 4-inches wide. The new video board's measurements are "four times bigger than the current one." The new video board will be the "first HDR (high-dynamic range) board in college football," providing a "significantly sharper picture and richer color." Meanwhile, the structure which holds the board will be "positioned 30 feet closer to the field at the back of the south end zone patio." Officials are "examining ways to minimize the effect on the patio space and associated customer service" (Lafayette JOURNAL & COURIER, 11/15).