Group Created with Sketch.
Volume 26 No. 3
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

Audience Analysis: Preakness Reaches All-Time Low On NBC

NBC on Saturday drew 5.4 million viewers for the race segment of the Preakness Stakes, marking the net’s lowest audience for the race since acquiring rights in ’01. ABC’s last time with the Preakness in ’00 actually was lower at 4.9 million viewers. This year’s race wa...

Already a Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...