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Digital Edition
Sports Business Journal issues
Volume 23 No. 38
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NASCAR teams reimagine hospitality offerings with infield access restricted

By Adam Stern
November 23, 2020
Pre-race tours of pit road have long been a mainstay of the NASCAR hospitality scene. Photo: getty images With COVID-19 restrictions likely to continue into early 2021, some NASCAR teams are getting creative with hospitality options for sponsors and in some cases backloading their ...
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