Group Created with Sketch.
Volume 23 No. 8
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

Power Players: The Olympics

On March 24, Olympics organizers announced that the 2020 Tokyo Games would be postponed until 2021 due to the global public health crisis. In an instant, a dreaded scenario became reality: Massive broadcast and sponsorship deals need to be reworked, hundreds of qualifying events have to be rescheduled, hours of commercial footage must be reshot — and there are just a few months to do it all. Much of that rapid-fire decision-making falls on the shoulders of the 77 individuals recognized here who already have difficult jobs in the best of times.

International Olympic Committee leadership negotiates and manages billions of dollars in broadcast and sponsorship deals. Executives at the U.S. Olympic & Paralympic Committee oversee domestic sponsor deals as well as 50 national governing bodies, which are in turn tasked with the oversight of thousands of athletes and monthslong Olympic qualifying procedures. And that is to say nothing of the broadcasters, sponsors and agents negotiating dozens of deals, the leaders at LA28 tasked with bringing the Games stateside or the athletes who have spent years striving to become the very face of the global competition.

The leaders highlighted in the following pages are among the most important and influential figures in the Olympics movement. And though many are used to working behind the scenes, they will feel the heat of the spotlight as they navigate uncharted waters with the world’s biggest sporting event hanging in the balance.

International Olympic Committee

Thomas Bach
Yiannis Exarchos
Mark Parkman

Timo Lumme
Christian Voigt

Anita DeFrantz
Kikkan Randall
David Haggerty

Christophe De Kepper
Christophe Dubi
Mark Adams

LA28 / U.S. Olympic & Paralympic Properties

Casey Wasserman
Kathy Carter
Doug Arnot
Zaileen Janmohamed
Dave Mingey
Chris Pepe

U.S. Olympic & Paralympic Committee

Christine Walshe
Rick Adams
Christopher McCleary
Susanne Lyons
Sarah Hirshland

National Governing Bodies

Rich Bender
Max Cobb
Rob DeMartini
Tim Hinchey
Li Li Leung
Tiger Shaw
Max Siegel

Brands and Sponsors

Dedra DeLilli
Chris Curtin
Rick Echevarria
Matt Lederer
Ricardo Fort
Katie Williams
Janet Fletcher

Broadcasting and Media

Gary Zenkel
Linda Yaccarino
Molly Solomon
Rebecca Chatman
Joe Gesue

David Zaslav
JB Perrette
Andrew Georgiou
David Schafer

Ed Hula
Sheila Hula

Agencies and Consultants

Terrence Burns
Jan Katzoff

Michael Lynch
Jamie Corr
Sead Dizdarevic
Alan Dizdarevic

Michael Payne
Adam Lippard
Gary Pluchino
Rob Prazmark
Tom Shepard

Mary Scott
Nicole Jeter West
Jon Tibbs
Ann Wool

Agents and Athletes

Peter Carlisle
Janey Miller

Simone Biles
Michael Phelps
Lindsay Kagawa Colas
Dan Levy

Katie Ledecky
Patrick Quinn
Jeannie Goldstein
Scott Kirkpatrick

Brandon Swibel
Allyson Felix
Shaun White
Lowell Taub
Lis Moss