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People and Pop Culture

The Market

A measured look at this week’s holdings

Buy

Peace of mind

The collective bargaining agreement between the NFL and the NFLPA doesn’t expire until March 2021, but there was a growing sense that a new CBA would be reached by next week. Doing so would continue a strong run lately for the NFL and allow it to enter discussions on new TV contracts knowing that there won’t be any work stoppages for the foreseeable future.





 

Sell

Can't hear you

The Oakland A’s have elected not to have the team’s games be available on local radio this season. Instead, they will be available for streaming on the TuneIn app. For a club that regularly ranks near the bottom of the league in attendance, making games harder to find on a traditional outlet feels like a risky move. 



 

 
getty images

Hold

Premier letdown

Rory McIlroy passed on being part of the proposed Premier Golf League, dealing a sizable setback to the organization that is trying to build a competitor to the PGA Tour. However, stars including Tiger Woods, Phil Mickelson and Brooks Koepka have not made a definitive decision, and until they do the PGA Tour will have to contend with a distraction for some of its biggest names.



SBJ Morning Buzzcast: April 24, 2024

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TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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