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Volume 23 No. 13
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No. 21 — Michael Rubin

Photo: getty images
Photo: getty images
Photo: getty images

Michael Rubin

Founder and Executive Chairman, Fanatics
Change from 2018: No change

Fanatics flexed its muscles even more in 2019, with a 10-year MLB exclusive deal, under which the company will manufacture and distribute all Nike MLB fan gear. Rubin saw Fanatics’ incremental distribution grow via online marketplace deals with Walmart.com, Kohls.com and Coupang, South Korea’s answer to Amazon.