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Digital Edition
Sports Business Journal issues
Volume 23 No. 39
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Overwatch seeks ways for teams to boost sponsorship revenue

By Adam Stern
August 12, 2019
The Overwatch League will seek new inventory for teams to sell and new ways for partners to activate. Photo: getty images The Overwatch League is helping teams get better sponsor exposure and more inventory to sell, according to sources, as the franchises look to bolster this crucial re...
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