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Gordon nudges Axalta into grassroots deal

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Gordon nudges Axalta into grassroots deal

By Adam Stern

July 22, 2019

Heeding advice from endorser Jeff Gordon, Axalta Coating Systems is adding a grassroots element to its motorsports sponsorship portfolio by backing a team in next month’s Knoxville Nationals sprint car event in Iowa. The sponsorship with Jason Johnson Racing for ...

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Gordon nudges Axalta into grassroots deal

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