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Volume 22 No. 15

Monday, April 22, 2019

Volume 22 No. 3

Slam dunk strategy for the NBA

The league has another groundbreaking strategy to increase its global presence and bolster team revenue, this time allowing clubs to sell international sponsorship rights.

Sponsors and media partners get set for NFL draft

Partners are activating plans around the draft, which starts Thursday in Nashville. It’s the third consecutive year in a new locale for the draft and the smallest city to date.

How NFL prospects use social media

Many of the top prospects are taking a look at their social media personas to make themselves more attractive to future NFL employers and marketing partners.

Minnesota United FC: A Home Of Their Own

The grand opening of Allianz Field is a victory for the franchise, the MLS and, especially, soccer fans of the North Star State.

Nine for Big Ten: Strong list of candidates to succeed Delany

The Big Ten’s initial list of candidates to succeed Jim Delany includes a diverse group of executives, ranging from influential media experts to veteran athletic administrators.

Keeping pace with the mobile sports fan

Teams and venues are finding new ways to cater to an on-the-go crowd that would rather explore than stay put in a traditional seat.