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Contents
Digital Edition
Sports Business Journal issues
Volume 23 No. 39
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Early results strong for low-price menu

By Mike Sunnucks
November 5, 2018
Chef Joe Schafer is seeking the perfect recipe as he leads concessionaire Levy’s efforts at State Farm Arena, taking a new low-price menu designed to increase sales volume and weighing it against his own restaurant-quality expectations. “We are concerned with speed of service, order ...

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