Nick Kelly, Anheuser-Busch InBev
Head of U.S. Sports Marketing
Kelly is one of the ABI marketers doing the detail work as the brewer, long a sugar daddy for pro sports, looks to change the industry. By instituting incentives within the company’s plethora of sponsorships, the hope is more accountability from properties, which would be a sports marketing cultural sea change. Kelly worked his way up the PR side of the business, including three years at NASCAR, before shifting to marketing in 2015.