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Volume 22 No. 11
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The Market

A measured look at this week's holdings
Photo: Getty Images

Buy

Naomi Osaka

The U.S. Open women’s champion more than doubled her career earnings, reportedly agreed to a new $8.4 million endorsement deal with Adidas that would be the biggest the company has ever done with a female athlete, and signed a sponsorship deal with Nissan. Not a bad week.

 

 

 

Photo: Getty Images

Sell

Money Trouble

Miami Heat Chief Revenue Officer Jeffrey David was let go by the team two months after being hired because of an FBI investigation into a money-laundering scheme he allegedly took part in while in a similar role with the Sacramento Kings.

 

Hold

2026 Olympic Bid Race

The northern Japanese city of Sapporo reportedly will tell the IOC it’s dropping its bid for the 2026 Winter Olympics, leaving four bidders still in the mix – Calgary; Stockholm; Erzurum, Turkey; and a three-city bid from Italy.