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Volume 21 No. 43
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Power Players: Geoff Lester


Geoff Lester

Chief Commercial Officer

Vivid Seats

The Chicago-based resale company has quietly been one of the most active dealmakers in the industry, signing partnerships with the likes of ESPN, Sports Illustrated, the Preakness Stakes, Notre Dame and many others. The arrival earlier this year of Lester, who during a prior stint at StubHub helped construct many of that company’s largest pacts, signaled an accelerating ambition for Vivid.