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Volume 22 No. 34
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Take off, eh: Canadian NBA agent George opens new firm in Toronto

Mike George, an NBA agent who had been working at Excel Sports Management for the last five years, has opened his own agency in Canada and will co-represent several NBA players with his former employer.


George’s new agency is called One Legacy Sports Management and is based in Toronto. Together with Excel, One Legacy will co-represent Magic center Khem Birch, Grizzlies forward Dillon Brooks, Nets forward Rondae Hollis-Jefferson, Nuggets guard Jamal Murray, Bucks center-forward Thon Maker, Mavericks forward-center Dwight Powell and Nets guard Rashad Vaughn.


Birch, Brooks, Murray and Powell are Canadian. George is Canadian and was a teacher, coach and co-founder of CIA Bounce, a Canadian AAU basketball program that has produced NBA players, including Timberwolves forward Andrew Wiggins. He became an agent in 2013 when he joined Excel.


Photo: courtesy of One Legacy Sports Management

“It’s just something I wanted to do, especially in Canada,” George said of starting his own agency. “There’s never been a major sports basketball agency in Canada, so it’s the first one.”


Both George and Jeff Schwartz, Excel founder and president, who’s also an NBA agent, said George’s departure from Excel was amicable.


“We’re glad Mike was part of the Excel family; he really knows the Canadian basketball landscape,” Schwartz said. “We wish him the best as he branches out on his own and will continue to work together to deliver the level of service our shared clients have come to expect.”


George said although One Legacy and Excel will co-represent seven players, going forward he expects each agency will represent new clients separately.