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Volume 21 No. 13
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Despite canceling game, football hall earns $9.5M

Despite the cancellation of the Hall of Fame Game in 2016, the Pro Football Hall of Fame earned slightly more than the year before, about $9.55 million.

Revenue rose 20 percent to $35.2 million. The figures were included in the hall’s 2016 tax return, filed late last month.

The game, the signature event on the hall calendar, kicks off the NFL preseason schedule. It was scuttled at game time when poor field conditions were discovered.

Pete Fierle, the hall’s chief of staff and vice president of communications, said that while the filing shows revenue and expense rather than an itemized listing, the game’s cancellation and resulting reimbursements “had a significant impact.”

Although Hall of Fame week revenue was down 13 percent to $7 million, the overall museum made up for it in other areas, from admissions to sponsorship, the return shows.

CEO David Baker earned $693,230, up 13 percent. The total included a $280,000 bonus. Overall compensation rose 23 percent to $5.9 million at the hall, which is undertaking a major development around the museum called Hall of Fame Village.

The 2017 Hall of Fame Game, played in the new Tom Benson Hall of Fame Stadium, occurred without problems.

— Daniel Kaplan