SBJ/Sept. 11-17, 2017/Marketing and Sponsorship

‘TNF’ marketing campaign favors moms, millennials over highlights

In one spot, part of the first creative work for the league by Goodby Silverstein & Partners, a soon-to-be mom is expecting NFL action. description here. Marketing behind the NFL’s...

This is a SportsBusiness Journal article. Perhaps you are not logged in to your SBJ account or you are not an SBJ subscriber. To access this article, please click Log In, Subscribe or Free Trial.

Already a SBJ Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...
Request a Trial
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug