SBJ/June 12-18, 2017/Marketing and Sponsorship

Kansas, Iowa tracks teaming up

Kansas Speedway has struck a deal to cross promote with venerable Iowa-based dirt track Knoxville Raceway, the latest sign that entities in NASCAR are trying to reconnect with grassroots racing. There are hundreds of dirt tracks and paved short tracks around America, and Knoxville&rsquo...

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