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Sports Business Awards

A Look Back: SBA’s Biggest Winners, Moments

From red-carpet hijinks to poignant moments on the podium, the Sports Business Awards have been a night for celebration of the people, organizations and events that have built an industry and keep it thriving.

Photos by Shana Wittenwyler, Roxxe Ireland and Marc Bryan-Brown


2008 — First presenter, Anheuser-Busch’s Tony Ponturo

2008 — First winner, Boston Red Sox, Sports Team of the Year

2011 — 2010 ING New York City Marathon, Sports Event of the Year

2010 — David Stern discusses social responsibility in sports.

2009 — Jay Blunk, Peter Ueberroth, Rocky Wirtz, John McDonough

2010 — Jerry Jones and family accept the award for Sports Facility of the Year. Jones also wins Sports Executive of the Year.

2013 — USOC’s Scott Blackmun accepts the Sports Executive of the Year award backed by his staff.

2016 — Octagon, Best Talent Representation of the Year

2012 — David Hill, Fox Sports, accepts for Best in Sports Media.

2013 — Curtis Martin, Sports Event of the Year presenter

2014 — In a big night, the NHL turns a hat trick: Bill Daly, NHL, Sports League of the Year; Gary Bettman, NHL Commissioner, Sports Executive of the Year; John Collins, 2014 Bridgestone NHL Winter Classic, Sports Event of the Year

2016 — Howard Handler, MLS; Brad Ruskin, Proskauer; Jon Miller, NBC

2011 — San Francisco Giants, Sports Team of the Year

2009 — SBJ/SBD’s first Lifetime Achievement Award winner, Peter Ueberroth, and daughter Heidi

2009 — Howie Nuchow, CAA Sports, Best in Talent Representation. 

2014 — Sean McManus of CBS and Barry Frank of IMG walk the red carpet.

2011 — Billie Jean King accepts the Lifetime Achievement Award from Chris Evert.

2015 — NBA Commissioner Adam Silver accepts the Sports Executive of the Year award from Gary Bettman.



2016 — Major League Soccer Commissioner Don Garber and his staff celebrate the Sports League of the Year win.

2015 — NBC’s Bob Costas and Cris Collinsworth, presenters for Dick Ebersol’s Lifetime Achievement Award, have some fun on the red carpet.

2010 — Gene Smith, Ohio State, Athletic Director of the Year. 2016 — Gene Smith, Ohio State, Athletic Director of the Year

2014 — Lifetime Achievement Award winner Dan Rooney with wife Patricia, Franco Harris and Roger Goodell.

2012 — Casey Wasserman, Wasserman, Best in Talent Representation

2011 — ESPN President George Bodenheimer, Sports Executive of the Year

2008 — ESPN Digital Media, Sports Online of the Year

2014 — NASCAR Chairman and CEO Brian France and wife Amy

2016 — Bruce Bowen, ESPN analyst. 2014 — Franco Harris and Paul Tagliabue

2015 — NBC’s Dick Ebersol is joined by his family as he accepts the Lifetime Achievement Award.

2009 — NACDA’s Bob Vecchione, Minnesota’s Joel Maturi, Cal’s Sandy Barbour and Wake Forest’s Ron Wellman celebrate Oklahoma AD Joe Castiglione’s win.

2016 — Lifetime Achievement Award winner Bud Selig and presenter Hank Aaron


Overall top winners, 2008 through 2016:

ESPN Digital Media (5), Sports Media (4), Sports TV (3), Technology (1)
13
CAA Sports Talent (4), Property (2)
6
NBC Sports Sports Media (2), Sports TV (2), Digital Media (1)
5
WME-IMG* Corporate (3), Property (2)
5
MLBAM Technology (2), Digital Media (2)
4
NHL League (2), Event (Winter Classic) (2)
4
Octagon Corporate (2), Talent (1), Agency (1)
4
Fox Sports Sports Media (2), Sports TV (1)
3
GMR Marketing Event Marketing (2), Corporate (1)
3
NBA League (2), Social Media (1)
3
Excel Sports Talent
2
Experience Technology, Mobile
2
Gene Smith Athletic Director
2
Golden State Warriors Team
2
MLB League, Event Marketing
2
MLS League
2
The Marketing Arm Corporate, Event Marketing
2
Momentum Worldwide Event Marketing
2
NFL League, Event (Super Bowl)
2
Pepsi Sponsor
2
Turner Sports Sports Media, Digital Media
2

*IMG became WME-IMG in 2014

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

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