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Montag takes adviser role

Sandy Montag joined 15 Seconds of Fame as an adviser. Montag, who left WME-IMG in October, has put out his own shingle, The Montag Group.

15 Seconds of Fame is a mobile app that uses facial recognition technology to identify fans shown on stadium and arena video boards. The app then sends the video to fans who sign up.

In a prepared statement, Montag said, “They have had great success to date by identifying one of the largest areas of high-quality content yet to be fully monetized. … We look forward to helping them reach the next level.”

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