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Volume 21 No. 26
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Coast to Coast

AUBURNDALE, FLA.
Rugby finals call Florida home

NDP Championships, a division of Kroenke Sports & Entertainment, reached a three-year agreement with Polk County, Fla., to host The Sevens Championship, the first youth and high school rugby sevens North American championship tournament, at Lake Myrtle Sports Park. The event will be held annually Dec. 29-31. Auburndale is 40 miles east of Tampa.

BALTIMORE
Orioles extend minor league agreements

The Baltimore Orioles extended their working agreements with five minor league affiliates. The club signed four-year agreements through the 2018 season with Class AAA Norfolk, Class AA Bowie, and Class A Frederick and two-year agreements through the 2016 season with Class A Delmarva and Short-Season Class A Aberdeen.

The Blue Jackets made the playoffs for only the second time last season.
Photo by: GETTY IMAGES
COLUMBUS
Jackets pass 10,000 ticket equivalents

Less than two years after their season-ticket base hit a franchise low, the Columbus Blue Jackets went back above 10,000 season-ticket equivalents sold for the first time since 2009-10, according to a Columbus Dispatch report. The right to buy tickets to the Jan. 25 NHL All-Star Game at Nationwide Arena is limited to season-ticket holders.

Jackets name official chip
The Blue Jackets and Conn’s Potato Chips reached a new multiyear partnership that makes the Ohio-based salty snack manufacturer the official chip of the team. Co-branded Blue Jackets chip bags will be at retail, and Conn’s products will be on sale at Nationwide Arena and all OhioHealth Chiller Ice Rinks. 

DETROIT
New displays complete Palace project

A new scoreboard planned for the Palace of Auburn Hills will have six video screens, triple the size of the 15-year-old system it replaces, according to a Detroit Free Press report. The scoreboard completes a three-year, $40 million renovation by team owner Tom Gores and Platinum Equity.

KANSAS CITY
Kingdom Red Ale only at Arrowhead

The Kansas City Chiefs this season are selling a special new beer called Kingdom Red Ale that will only be offered at Arrowhead Stadium and team events. The beer is one result of a new multiyear agreement signed this past offseason between the Chiefs and Anheuser-Busch.

LOS ANGELES
Toshiba becomes founding partner

Toshiba America Business Solutions agreed to sponsor Staples Center as the Los Angeles venue’s official electronics provider. Toshiba also receives founding partner designation.

MIAMI
Kia names Sun Life Stadium level

The Miami Dolphins signed Kia as the new naming-rights partner for the 100 level of Sun Life Stadium. Representatives from the team and the car manufacturer on
Sept. 7 cut the ribbon to the newly titled Kia 100 Level at Sun Life Stadium.

Midnites joining ABA
The Miami Midnites, the defending 2014 Florida Basketball Association champions and official minor league affiliate of the Maccabi Haifa team of the Israeli Basketball Super League, will join the American Basketball Association for the 2014-15 season. The Miami Midnites will participate in the ABA from November through April.

MINNEAPOLIS-ST. PAUL
Vikings reach 20,000 SBLs

The Minnesota Vikings sold about 20,000 seat licenses for their new stadium, surpassing the halfway point for the $125 million marketing campaign. Through the first six months of sales, Van Wagner Sports & Entertainment, the Vikings’ sales agency, has sold more than $62.5 million in stadium builders licenses.

NEW ORLEANS
NBA arena renovations continue

Smoothie King Center’s exterior painting has begun, as the arena’s outdated green exterior is getting a makeover to a light-gray color scheme, according to a (New Orleans) Times-Picayune report. All of the work is part of the state-funded Phase II of a $54 million renovation that began in April.

NEWARK, DEL.
UD athletics sign official hospital

Saint Francis Healthcare signed a three-year deal to become the official hospital of University of Delaware athletics. The partnership was brokered by IMG. Saint Francis will have educational tables at University of Delaware football games.

PITTSBURGH
Pens renew with Re/Max

The Pittsburgh Penguins reached a renewal agreement with Re/Max Pennsylvania to be the official real estate partner of the team. In addition to official status, the one-year agreement includes logo rights, camera-visible signage, print and Web advertising.

Steelers partner with Pointstreak
The Pittsburgh Steelers and their community outreach program Steelers in the Community are teaming up with Pointstreak 5050 on an electronic raffle system to raise funds for the United Way and other charities.

RAPID CITY, S.D.

About 200 riders age 2 to 5 are registered to compete in the championships.
Photo by: STRIDER SPORTS INTERNATIONAL
FedEx title sponsoring Strider finale
FedEx signed on as the title sponsor for the 2014 Strider World Championships Sept. 19-21. The event is the culmination of a series of qualifying races held in North America, Asia, Europe and South America. Twelve countries will be represented in the world’s premier balance bike racing competition for riders age 2 to 5.

SAN JOSE
Lexus adds name to stadium zones

San Jose State University and the Northern California Lexus Dealers signed a multiyear deal whereby Lexus will serve as presenting sponsor of the Lexus Gold Room, Lexus Suite Level and Lexus Parking Lots at Spartan Stadium.



      COAST TO COAST — BEYOND THE COASTS



DOHA, QATAR
Activists detained, interrogated

Qatar confirmed it has detained two British human rights activists who were probing the working conditions of workers building facilities for the 2022 World Cup, according to a Press TV report. The Qatari foreign ministry said that Krishna Upadhyaya and Ghimire Gundev are being interrogated for having violated provisions of the law in Qatar.

KINGSTON, JAMAICA
Red Stripe renews with PLCA

Red Stripe renewed its sponsorship of the Jamaican National Premier League for another five years, according to a Jamaica Gleaner report. Premier League Clubs Association Chairman Edward Seaga said that they are still in negotiations with the beermaker about the financial terms of the sponsorship.

LIVERPOOL, ENGLAND
Court OKs lawsuit against RBS

A second New York State Court has given the green light to a lawsuit against Royal Bank of Scotland for its actions during the 2010 sale of Premier League club Liverpool. The courts agreed there is enough evidence to bring to trial a case that RBS violated terms of its loan agreement in arranging the sale to what is now Fenway Sports Group.

RIO DE JANEIRO
Olympic golf course threatened

Rio de Janeiro’s Olympic golf course faces an uncertain future after a court proposed that the layout, now under construction, should be modified to meet environmental concerns, according to an Associated Press report.

Pipeline part of sanitation effort
Rio de Janeiro officials announced a new sanitation project that aims to eliminate the stain of raw sewage defiling the waters of Gloria Marina, where the 2016 Olympic sailing events are to be held, according to an Associated Press report. Rio’s state government is building a 1-kilometer pipeline to stem the flow of raw sewage into the marina.

TOKYO
2020 plan includes hydrogen energy

The organizing committee for the 2020 Tokyo Olympic and Paralympic Games plans to include hydrogen energy in a basic plan for the Games, according to a Yomiuri Shimbun report.

For more international news, visit www.sportsbusinessdaily.com/global.