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Marketing and Sponsorship

Marketplace Roundup: British Athletics Extends Partnership With Müller

British Athletics announced Müller agreed to extend the organizations' partnership through '21. Müller will be featured across all British Athletics corporate communications, sponsor the officials at the televised events and increased presence at World and European team events (British Athletics). 

La Liga side Sevilla and forex company EverFX reached an agreement for the company, which has its headquarters in Cyprus, to become an official sponsor of the club. EverFX's logo will appear on the front of the first team's shorts (Sevilla). 

Tour Down Under naming rights sponsor Santos reaffirmed its commitment to Australia's premier cycling race and festival for another three years. Santos has been the naming rights sponsor of the Tour Down Under for 10 years (Tour Down Under). 

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SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

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Sports Media Podcast April 17 2024 The Big Get Molly Solomon

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Sports Media Podcast March 27 2024

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