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Sean Bratches Discusses Formula 1's New Streaming Service

Formula 1 Managing Dir, Commercial Operations Sean Bratches said that F1's "in-house streaming service is on schedule to be released" ahead of the '18 season, according to PLANET F1. Details have been "pretty scarce" since Liberty revealed it would be launching its own product "to open up a new revenue stream" away from TV deals. Bratches: "The relaunch of our digital platform is planned. Today it only costs us money. Fans cannot download exclusive content. However, we will introduce a direct streaming offer to the fans with both live content and non-live content. Fans will then get access to data directly from the cars." In a recent report on the growth of F1, Morgan Stanley forecast that the "pay-version of the streaming service" would cost the equivalent of £6.99 ($9.67) a month (PLANET F1, 2/12). PITPASS reported while former F1 CEO Bernie Ecclestone believed that the TV deals "were sacrosanct and therefore barely explored other means of delivering the sport," Bratches believes "there is room for (paid) TV and an online alternative." He said, "Free-TV means reach, but the money is in pay-TV. Ideally, 25 to 30 percent of the races should be on free-TV and the rest behind a paywall. It works in France and other countries, but there are countries where we should not move to this model yet" (PITPASS, 2/12).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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