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Volume 6 No. 265
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Qatar Airways Increases Sponsorship Of Formula E, Will Title Sponsor Two Races

Qatar Airways announced it enhanced its sponsorship of Formula E. The new three-season deal will see Qatar Airways continue its title sponsorship of the Paris ePrix and also become the title sponsor of the New York City ePrix, which will take place from July 14-15. Qatar Airways will also be the official airline partner for the Rome ePrix on April 14 and the Berlin ePrix on May 19 (Qatar Airways). Formula E’s expanded deal with Qatar Airways is worth around $5M annually, according to a source (Adam Stern, SportsBusiness Journal).