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Marketing and Sponsorship

Formula 1 Brings In Former Fox Sports Exec, Looks To Revamp Logo

Formula 1 reporter Christian Sylt claimed the next change by Liberty Media will be the "arrival" of former Fox Sports exec David Hill, according to GMM. Among his "touted changes are new television graphics and local virtual advertisements." F1 CEO Chase Carey said, "We do a professional job today but I think too much of what we do is probably not that different than it was 10 years ago, whether that's graphics, sound or camera angles." Another headline change that is in the cards is the "replacement of F1's current official logo," which features a black F and a 1 drawn out by a red flash. Russia's Sportbox reported Formula One Licensing registered three potential black logos to replace it (GMM, 11/21).

RETURN TO SENDER: REUTERS' Alan Baldwin reported FIA said that it returned the entry fee "paid a year ago by the now-defunct Manor team." FIA added that it decided to return the entry fee, less administrative costs, "to the entity within the Manor Group in administration as a gesture of goodwill to assist in payment of outstanding debts" (REUTERS, 11/20).

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