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SBD Global/June 14, 2017/Marketing and Sponsorship

Cricketer Virat Kohli Signs Historic Rs 100 Crore Renewal With Tire Brand MRF

Cricketer Virat Kohli "has hit another century off the field," this time with tire maker MRF, according to Gaurav Laghate of the ECONOMIC TIMES. The captain of the Indian cricket team renewed his bat sponsorship deal with MRF for eight years for more than Rs 100 crore ($15M), sources said ...

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