EPL Club Stoke City Extends Partnership With Construction Firm Novus

U.K. building, repairs and maintenance company Novus Property Solutions has extended its association with EPL club Stoke City by signing a new two-year contract as the club's official stand naming rights partner. Novus will sponsor Boothen End at the Britannia Stadium for the '15-16 and '16-17 seasons initially. It is the second sponsorship deal to be secured by the Potters in the past week, following the announcement that delivery company DPD has become its logistics and platinum partner. The new deal with Novus will not only ensure its branding is displayed on the Boothen End, but will also see the company stage a number of events at the Britannia Stadium over the next two years and have 10 VIP seats on a matchday based in the Tony Waddington Suite (Stoke City).