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SBD Global/February 11, 2014/Marketing and Sponsorship
Japanese Airline Buys Presenting Sponsorship For Tanaka's Yankees Outing
Published February 11, 2014
In what is undoubtedly a precursor to a number of Japanese brands buying MLB N.Y. Yankees advertising and marketing inventory, All Nippon Airways (ANA) has purchased the presenting sponsorship position on a re-broadcast of a '13 game pitched by Masahiro Tanaka, which will get two re-airs...