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Marketing and Sponsorship

Marketplace Roundup: ManU Announces Four-Year Partnership With Banif Bank

ManU announced a four-year partnership with Maltese commercial bank Banif Bank. Banif Bank will produce a ManU credit card in Malta (ManU). ... Arsenal has "broadened its commercial portfolio by signing a two-year deal with Parisian fashion house Lanvin." Under the terms of the deal, Lanvin will become Arsenal’s official tailor, "dressing key representatives of the club," including Manager Arsene Wenger and first-team players. Lanvin Homme "will be worn by each member of the squad when on selected official club appearances, including all home matches in the Premier League and UEFA Champions League as the players arrive at Emirates Stadium" (SOCCEREX, 11/22). ... The British Olympic Association announced a partnership with lifestyle products manufacturer Thomas Lyte. The company fashions leather and silver goods including leather wallets, bags and diaries as well as silver cufflinks, keyrings and stationery. Proceeds from sales will go to Team GB (Team GB).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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