Sportradar Expands Football Rights Portfolio With France's Top Flight Ligue 1
Betting data provider Sportradar has announced an agreement with int'l media company MP & Silva to license the exclusive retail rights for the French Ligue 1. The contract includes a minimum of 125 matches for the current football season and started with the live broadcast of the match between Toulouse FC and Olympique de Marseille on Saturday on Betradar’s Live Channel for retail betting operators. The acquired media rights package includes the French Ligue 2, Coupe de la Ligue, Major League Soccer, a package of ATP 250 tennis tournaments, Spanish Basketball League (ACB), Handball EHF Champions League, Handball Bundesliga (HBL) and additional int'l rights. The acquired media rights packages will be distributed in Betradar’s Live Channel, which was launched earlier this summer (Sportradar).