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Marketing and Sponsorship

Top Female Players To Sport Stella McCartney Tennis Wear For Adidas At Wimbledon

When it comes to sportswear, fashion designer Stella McCartney "is more than well versed," according to Bibby Sowray of the London TELEGRAPH. Her latest coup "is kitting out three of Wimbledon's biggest talents; Brit Laura Robson, Dane Caroline Wozniacki, and Russian Maria Kirilenko." All three "will wear her new 'Barricade' range" for adidas throughout the competition. It is the third time 19-year-old British hopeful Robson has worn Stella for adidas to compete, "and the third dedicated tennis collection that McCartney has designed to go on sale to the public" (TELEGRAPH, 6/25).

SBJ Morning Buzzcast: April 24, 2024

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TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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