DLP Managing Dir Frank Lebert Has Plans For A 'Vierschanzentournee' For Track And Field
Members of TV and sports federations have discussed the question of how to most successfully get a sport on TV nowadays at the SPONSORs Sports Media Summit on Wednesday. German Athletics Promotion and Project Corp. (DLP) Managing Dir Frank Lebert said that he plans some sort of "Vierschanzentournee" (Four Hills ski jumping tournament) for track and field. Lebert said, "We will present this idea to Nike on Friday. The plan is a Vierschanzentournee of sorts, just more global." The event is supposed to last 10 days and takes place in Moscow, Beijing, Washington D.C. and Berlin. Lebert added, "We are on a good way to put on such an event" (SPONSORs).